The Flock
Not just a loyalty program — a movement. Earn Hooves. Unlock experiences. Live different.
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What is The Flock?
The Flock is Black Sheep Tequila's inner circle — a community of rebels, tastemakers, and tequila lovers who refuse to follow the herd.
Every purchase earns you Hooves — our loyalty currency. Stack them up and unlock rewards that money can't buy: private barrel selections, VIP tastings in Jalisco, exclusive merch drops, and early access to limited releases.
Three tiers. Infinite possibilities.
- 🐑 Lamb — Welcome to the flock. Start earning from day one.
- 🐏 Ram — 500+ Hooves. Priority access and double-point days.
- 🖤 Black Sheep — 2,000+ Hooves. The inner sanctum. Everything unlocked.
The Flock by the Numbers
2500+
Flock Members
50+
Rewards Available
100K+
Hooves Earned
4
Barrel Selections
Take the next step
Ready to Join the Flock?
It takes 30 seconds. Start earning Hooves on your very first order.